Director Of Performance Creative
Webmechanix
Columbia, MD, USA

100,000 - 125,000 / Yrs
Experience : 0 Yrs | Full Time
Description :
  • Conduct market research into client brand(s) and product(s)
  • Uncover & articulate compelling unique selling propositions
  • Analyze current top ads, offers, landing pages & conversion flows
  • Craft unique ad angles and hooks that can be used on the creatives
  • Spy on competitors & leading brands, stay ahead of trends
  • Own the whole conversion journey – ads, landing pages, USPs, video scripts, forms / checkout funnels, email/SMS flows – top to bottom
Requirements :
  • Demonstrated ability to produce high-performing ads & funnels for large advertisers
  • A strong portfolio of video and animated ads
  • Must have ad agency experience
  • Experience across various verticals & niches (including both B2C and B2B lead-gen)
  • Strong knowledge of digital advertising and media buying.
  • Strong lead-gen experience.
  • Landing page & Funnel Optimization expert.
  • Knowledge of A/B/n / Multi variate testing.
  • Very strong persuasive & DR copywriting.
  • Experience with Sales and Client Onboarding.
  • Proficient in Excel, Word, Google Docs, etc.
  • Experience with Photoshop, Creative Suite, PowerPoint, etc.
  • Experience with managing/overseeing creatives & growing teams
  • Ability to pitch clients, and create proposals & case studies.
  • Ability to maintain communications with client and media buyers to ensure proper advertisement is executed and planned.
  • Excellent communication skills and the ability to interact well with multiple departments.

Columbia, MD, USA
Last date to apply : 05-09-2023

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